Even if it s hard to believe every logo has some kind of hidden message while some are more obvious than others logos are meant to give off an impression to customers about a product or service. Even if the viewer cannot see anything hidden at first sight the second somebody explains it to him will make the logo stick into his head for a long time. When viewers get the hidden message behind the logo there s this instant little satisfaction feeling and something fun likes this gets people talking and sharing.
In today s article we re. Sometimes the designer is really clever and makes the logo very simple yet includes a hidden message within the logo that has a deeper meaning. When designing a logo you want it to stand out from the crowd yet still be really simple.
Designing logos can be a very difficult task. What you probably didn t know is that the founder of this popular fast food company paid 50 for this logo which was originally drawn out on a napkin. The c in the name is an artful chicken.
This logo s subliminal message isn t so hidden but we still love it anyway. We loved reading the hidden messages in logos you can also come up with your version of hidden logos. Most of the logo designers create logos with hidden messages which seem to show the positive aspect of a company.
Some hidden logos can be found in typography logo designs. A perfect logo makes use of all negative spaces in a very meticulous way. As lindon leader the logo s designer explained to fast company that arrow could connote forward direction speed and precision but beauty and meaning is in the eye of the beholder.
Hidden between the negative space of the letters e and x in the fedex logo is an arrow pointing to the right. For those who are unaware take a look between the e and the x where the negative space. The shipping company s logo is probably one of the best known in the world of hidden image logos.
